Bulk SMS Service Transactional & Marketing

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SMS Solution

Now a days rarely can we spot someone without a mobile phone. People are either talking over a mobile phone, or drafting/reading SMS, playing games, listening music, taking photos/videos, browsing net etc, thus making it an inevitable part of modern life. The mobile subscribers and service providers are rapidly increasing day by day. Latest records indicate that by the end of 2015, the total number of mobile subscribers in India will cross 100 crores. That means nearly 80% of the total population in India will be using mobile phones. Recent surveys & studies reveal that mobile subscribers in India will rapidly increase in the coming years, each of them having at least 3-5 mobile connections.

It is here that the advertiser gets a new platform to reach potential customers through SMS Marketing or Mobile Marketing. Mobile Marketing is an innovative technique that enables organizations to communicate and engage with their audience/customers in an interactive and relevant manner through any mobile device or network.

SMS Marketing is useful for all types of businesses, especially in targeting the local customers. With the help of bulk SMS you can increase your sale by 200% in just a couple of days during the festivals or promotions.

SMS Marketing service is excellent for promoting as well as in communicating with the customers and conveying a brand message or to develop strong brand awareness among the mass.

 

Why SMS Marketing?

Marketing holds a key role in promoting a product or service. With strategic planning & mass advertisement campaigns we can sell products even if it is of low quality. Today there are many ways to market a product/service. One of the best, cost-effective & targeted advertisement platform is SMS Marketing as mobile has become an inevitable part of our life. Promotional SMS will be delivered right to the customers’ mobile phones and they can use the information at any time they wish as the message will be saved in their phone.

SMS Marketing is useful for all types of businesses for targeting the local customers. With the help of Bulk SMS Campaigns you can increase your sale by 200% in just a couple of days during the festivals or promotions.

SMS Marketing service is good for promotions as well as communication with your customers and convey your brand message or to develop strong brand awareness among the mass.

 

SMS Marketing v/s Other Marketing

SMS Marketing is one of the cheapest marketing methods which is easy to handle and which also fetches good response. The greatest advantage of SMS Marketing over other advertising media is that it allows you to target specific potential customers or the customers in a specific area. Customers also tend to respond more to this type of advertising as they feel more personalized when they receive an SMS rather than seeing the same in newspaper, television etc. So in SMS marketing, the conversion rate of users is comparatively more than other available marketing methods at present.

Another advantage of SMS Marketing is that you can start advertising or sending messages (which can be customized at any stage) without much advance planning and delay. For example; a garment retailer feels that the pace of movement of a particular inventory is not satisfactory and so decides on Wednesday to sell it at a 25% off. If he is equipped with an SMS alert program, he can inform his customers the announcement on Thursday itself. Thus in contrast to print or TV ads, SMS ads make instant and real time implementation possible. SMS can also be used to schedule the delivery time of the product.

SMS Marketing is also highly useful to the customers as they can contact the shop directly for checking the availability/clarifications/queries etc just by clicking either on the phone number provided in the message or the website if the customers’ cell model supports browsing. When out of stock items become available, this can also be alerted to the particular customer who demanded it; thus gaining the trust and also enhancing the relationship with the customer. As the success of any business depends to a large extend on this relationship factor, SMS Marketing is thus sure to boost the sales since the satisfaction of the customers are often optimum here. This optimal satisfaction helps in lowering the internal customer care calls also.

Frequently Asked Questions

What is SMS Marketing?

SMS Marketing is an advertising technique which enables organizations to communicate and engage with their audience/customers in an interactive and relevant manner through any mobile device or network.

How does SMS Marketing work?

Suppose you are a computer retailer who, as part of a discount offer, sends promotional SMS to potential customers offering a “Flat 20% discount on all computers”. If some of the recipients have planned to buy new computer then chances of them approaching your shop are the highest, as SMS Marketing has the power to make the customers feel more related and personalized compared to other advertising media. Even if the customer has no plans to buy a computer at present, in future he will definitely come to your shop as your message remains in his mobile until he deletes it.

Difference between Web SMS & Mobile SMS

How Web based SMS service different from other mobile service providers who offer free SMS and other attractive packages to send SMS all over India?

Web based SMS Gateway and technology is entirely different from Mobile service providers. Normally messages can be send to a number only from a mobile with your mobile number as Sender ID. But with our Gateway you can send SMS from your Computer/Laptop/Website and can be integrated with your own software or web application. Another important feature is that you can brand your SMS campaigning by creating your own alpha numeric Sender ID.

Will you charge any extra amount/credits for sending SMS on special festival occasions?

No extra charges even for high traffic days like X’Mas, New Year, festivals etc.

How many SMS can be sent per minute?

We are using 1000 TPS shared connectivity i.e in a second we can process 1000 messages and 1 minute we can process upto 60,000 messages

How many SMS are delivering through your server per day?

As of now around 2 to 3 Cr SMS are exchanging through our server every day.

Can I send SMS to any mobile phones?

Yes you can send SMS to any mobile phones within India GSM or CDMA.

Is there any extra charge for STD SMS?

No, Interconnectivity charges, flat charges to all networks in India

Is there any interconnectivity charges?

No, Interconnectivity charges, flat charges to all networks in India

How many characters will be counted as one SMS?

160 Characters including space are counted as one SMS, if the number of characters exceeds 160 it will be counted as 2 SMS

Do you provide International SMS Service?

Yes, we do have International SMS Service connecting 200+ Countries & 800+ Operators Globally. For complete pricing and coverage details.

How many SMS Credits are required to send one SMS?

1 SMS credit is needed to send 1 SMS

1 SMS Credit = 160 Characters = 1 SMS

How can I check my balance SMS credits?

You can track your remaining SMS Credits just by logging into your account.

Is there any validity period or time limit to use the SMS Credits?

No. You can enjoy unlimited validity for your SMS Credits.

Is there any limit to send SMS?

As long as you have sufficient SMS Credits in your account you can send SMS

How many SMS Credits are required to send one SMS?

1 SMS credit is needed to send 1 SMS

1 SMS Credit = 160 Characters = 1 SMS

How can I recharge my SMS account?

Just make the payment and inform us. Your account will be credited within 15 minutes

How much time will it take to deliver the message?

Delivery of the SMS depends on the route.

Normal Route : In normal route we are using queue systems so delivery time depends on the server load and queue, however delivery under normal route will take 0 seconds to maximum 3 hours.

Priority Route : In priority route we are using clustered load balancing with dual routing system hence SMS pushed through this route will be delivered instantly.

What is the difference between Normal & Priority Routes?

Normal Route : Normal Gateways are commonly used for marketing purpose and sending non-critical bulk messages. Its very cheap when compared to Priority Gateways and ideal for sending bulk promotional messages and non-critical informal messages.

Priority Route : Priority Gateways are commonly used for sending real time critical messages which needs to be delivered instantly like Share Market Buying/Selling Tips, Sending Verification code from website in order to login, Sending high security transaction code to customers in banking & financial sectors and suitable for all business sectors which demands instant delivery. Priority Gateways are little costly than Normal Gateways’s

Technical Difference between Normal & Priority Route.

Normal Route : Shared 500 TPS Connectivity with Queue System.

Priority Route : Dedicated 100 TPS Connectivity with Clustered Load Balancing and Dual routing Technology.

How can I ensure that the SMS are delivered?

You can check the delivery status of every message in your control panel. You can also export detailed report in csv format.

How much time will take to update complete delivery reports?

Delivery reports are updating from our operator server, which takes 0 seconds to maximum 24 hours.

Will you refund the credit for the undelivered messages?

Unfortunately we don’t have any refund options as our operator is charging based on submission

Do you have any desktop application software?

Yes, we do have desktop application software where you can send SMS from your computer without logging into your Online Control Panel.

What is Sender ID & how does it work?

Sender ID is the header of your SMS which means, messages will be delivered to the customers in the name of your Sender ID. Normally Sender ID will be your Company/Brand name. However you can set any Alpha Numeric ID of 8 characters as Sender ID. You can create or shuffle unlimited Sender IDs as you wish.

Can you provide open Sender ID’s or Numeric Sender ID’s?

We can provide open Sender ID’s or Numeric Sender ID’s for genuine companies. As per TRAI rules following documents are needed for getting Open Sender ID’s

  1. Attested Photo ID Card.
  2. Deceleration form in your company letter head.
  3. Notary attested Affidavit in Rs 100 Stamp paper

What is NDNC filter & how does it work?

NDNC stands for National Do Not Call registry run by the Govt. of India to prevent unwanted marketing calls or SMS for those who do not want to be disturbed or receive such promotional calls. So if you are running a bulk SMS campaign to unknown numbers, we request you to use our NDNC filter gateway so that NDNC registered users will not receive your SMS.

What is DND?

Mobile numbers which are registered with NDNC (National Do Not Call) registry are called DND (Do Not Disturb) numbers. To check whether your number is registered with DND or not please follow this link http://www.nccptrai.gov.in/nccpregistry/

How can I send SMS from my excel sheet?

Our Excel Plug-in when installed into your computer enables you to send SMS directly from your excel sheet.

I have a website & I want to offer free SMS to my website visitors? Is it possible?

Yes, you can easily integrate our API code which is compatible with all web application and software into your website. For details visit Developers API Section.

Do you provide SMPP connectivity?

Yes, we can provide the SMPP connectivity if you have your own SMPP client application installed in your web server.

Can I integrate your API’s with my billing/management software installed in my shop?

Yes you can integrate the API’s with your desktop application but internet connection is required to send SMS

Will you integrate the API code for my Website/Software?

Better ask your software developer to make it for you, we can provide complete instructions to them with sample scripts.

Can I have a demo account before I purchase a real pack from you?

Why Demo? Sign up for your own fully functioning account for free with 5 free SMS credits. Once you are satisfied with us then more credits can be added/purchased. Click Here To Sign Up A Free Account

Can I have a demo account before I purchase a real pack from you?

At Genesis, You have the option to pay by :

  • Cash Deposit at any nearest Bank of India Branch
  • Cash Transfer through any Money Transfer Outlets
  • Cheque Deposit at any nearest Bank of India Branch
  • Netbanking (NEFT/IMPS)
  • Pay U Money (2% Extra)
  • Paytm (2% Extra)

Is there any cost other than purchasing your SMS pack?

No Hidden Costs, No Monthly Rent, No Extra Charges even for high traffic days.

How long will it take to activate my account once I have remitted the package cost?

As soon as we got your payment, we will take hardly 15 minutes to add SMS credits to your account.

Bulk SMS 50,000
Rs. 7,500 Validity : 6 months NO SETUP COST

  • 50,000 SMS Credits
  • Own Sender Id
  • Transactional/Marketing
  • Contacts Uploading
  • Campaign Management
  • Daily Report
  • 6 months Validity

Bulk SMS 1 Lac
Rs. 14,000 Validity : 1 Year NO SETUP COST

  • 1,00,000 SMS Credits
  • Own Sender Id
  • Transactional/Marketing
  • Contacts Uploading
  • Campaign Management
  • Daily Report
  • 1 Year Validity

Bulk SMS 2 Lac
Rs. 26,000 Validity : Unlimited NO SETUP COST

  • 2,00,000 SMS Credits
  • Own Sender Id
  • Transactional/Marketing
  • Contacts Uploading
  • Campaign Management
  • Daily Report
  • Unlimited Validity

Bulk SMS 3 Lac
Rs. 36,000 Validity : Unlimited NO SETUP COST

  • 3,00,000 SMS Credits
  • Own Sender Id
  • Transactional/Marketing
  • Contacts Uploading
  • Campaign Management
  • Daily Report
  • Unlimited Validity

Bulk SMS 5 Lac
Rs. 55,000 Validity : Unlimited NO SETUP COST

  • 5,00,000 SMS Credits
  • Own Sender Id
  • Transactional/Marketing
  • Contacts Uploading
  • Campaign Management
  • Daily Report
  • Unlimited Validity

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